Shopping at pureicelandseafood.co.uk (‘Clearice ehf’) is both simple and convenient. You simply add your product(s) to the basket, and your order will be processed. All credit card information is processed safely and securely through a certified online payment service, Valitor. We do not keep any credit card information on file. When you have completed your purchase you will receive a receipt via email which establishes a contract between you and ‘Pure Iceland Seafood’. We will confirm your purchase within 24 hours of payment. Orders are delivered by DPD and will normally be delivered within 2-3 working days. In accordance with law on electronic business and other electronic services, we are obligated to deliver any sold item within 30 days of purchase payment.

‘Pure Iceland Seafood’ reserves the right not to process orders e.g. when a product is wrongly priced or sold out. In such cases, the customer is entitled to a refund or to replace the previous order with a different product. ‘Pure Iceland Seafood’ also reserves the right to change prices without notice as well as product availability.

• Product information and disclaimer

‘Pure Iceland Seafood’ is dedicated to offering the best products and firmly believes in their purity, efficacy, and safety.

However, we are obligated to state that:

Any advice, products or information on this website are not intended to diagnose, treat or prevent disease. Product information may be a summary and therefore not represent a comprehensive list of possible applications. Information on this website is not intended to replace recommendations from health care professionals.

The use of any product purchased through pureicelandseafood.co.uk is always the responsibility of the buyer and we recommend following instructions for use on the product packaging.

• Seller information

Seller is ‘Pure Iceland Seafood’ – Clearice ehf, ID 621111-1080, address: Haholti 2, 210 Gardabaer, Iceland.

• Return policy

In accordance with law our customers are entitled to return their purchased goods and get a refund within 14 days of a valid contract of purchase has been established between the customer and ‘Pure Iceland Seafood’.

• Pricing

All prices on pureicelandseafood.co.uk are in UK pounds £, incl. VAT. and are published with a disclaimer that typos may be present. Webshop pricing may change without notice e.g. due to wrong pricing or other errors in accordance with the aforementioned conditions.

• Payment options

pureicelandseafood.co.uk uses a secure payment gateway operated by Valitor. Payment options are by credit and debit card and we accept Visa, Mastercard Visa Electron and Maestro. When payment has gone through the buyer receives an email to verify that the purchase has been processed.

• Ownership disclaimer

Sold goods are owned by the seller (‘Pure Iceland Seafood’) until the buyer has paid for his purchase in full.

• Confidentiality

‘Pure Iceland Seafood’ promises complete confidentiality to buyers regarding any information they supply regarding the purchase.

• Jurisdiction and venue

In case of a disagreement between the buyer and seller (‘Pure Iceland Seafood’) regarding the interpretation of these terms and conditions, their meaning and fulfillment, an intervention of the District Court of Reykjavík should be sought.